Window Shopping

You don’t need a New York City budget to enjoy a New York City Christmas. Every year, department stores create fantastic window displays to lure in the out-of-towners, and Angela Velez braved the tourists and shuffled along a block behind railings to bring you this report–Christmas cheer is optional, but recommended.

First stop was Macy’s, where this year’s theme was “Miracle on 34th Street.”  Macy’s had pretty standard window displays, featuring the always classic yet slightly creepy moving figurine dolls.  The windows included one of Susan Walker waving to Santa from her living room window and Kris Kringle as a mall Santa in “Macy’s Santa Land.”  The best of this set was the last window, which mimicked the court scene from the movie, complete with moving paparazzi figures and tense looks on all the plastic people.

macys


Next came Lord and Taylor’s, which offered a glimpse at different holiday celebrations of the world, including those of the wealthy and vaguely ethnic.  Viewers could stand behind gold railings and watch 5th Avenue figurines celebrate the holidays from their mansion, complete with a view of the Met or observe two Hispanic-ish characters gather hay with their burro in front of a spectacularly glittery waterfall.  Lord and Taylor wins for the railings and “international” elements–but it looked like a slapdash shopfront compared to Bloomingdale’s.

Lord and Taylor

While significantly less creepy than last year’s displays, which featured synchronized dancing American girl dolls, this year’s windows at The American Girl Place had the politically correct figurines trapped inside revolving snow globes, caroling and playing in the plastic flakes.   These were not nearly as elaborate as the department stores, but head and shoulders above Disney’s lame displays.  Also, this was the only store out of the bunch that made people wait in line just to go inside.

American Girl

The theme behind Saks Fifth Avenue’s displays was “Snow People,” a children’s book “available exclusively at Saks.”  Smiling snowpeople glided over hills and rode taxis through a snowperson-populated New York City (including a snowwoman Statue of Liberty!).  This display was much more whimsical and cheerful than the other displays, plus the snowpeople’s outfits (bow ties and blazers) were amazing.

saks

Next came the visually stunning but Christmas cheer-less displays at Bergdorf Goodman.  Regal mannequins dressed in shimmer and gold posed, one in an elephant carriage, another caught in a dance with a reptile (?) skeleton, while a third sang.  Poor Santa would feel out of place in his boring red suit and black boots.

Bergdorf

Finally, 5th Avenue’s piece de resistance:  Bloomingdale’s, the best by far.  Based on the stories and characters created by children ages 6-12, Bloomingdale’s had artists work with the children to realize their vision.  Each scene was bright and eye catching and had obviously originated from the fantastic imagination of a child.  In one window, a five-eyed alien queen with a courtly frog battled an alligator for a golden leaf, while in another, a candy robot, with a “human heart” grinned and waved.  The best part of this window display was seeing the kids’ original entries for the displays, and comparing them to the finished windows.

Bloomingdales


69 °F, Fair

Contact Us

It's Bwog, not BWOG.

Follow us on Twitter!

Questions or concerns?

Bwog is always looking for new writing talent. to inquire about contributing.

Housing

Subscribe

Archives

Have Your Say

Which summer plans will you zealously make and then subsequently abandon to watch TV online?

View Results

Comment Policy

Favorite Comments

Recent Comments

Bwogroll

Paying the Bills

NYC Jobs for Columbians

FreshGrad is building software that matches Columbians with Fortune 500‘s. Complete our private beta in 15 min and get $10.

Advertise with Us

Inquire at ads@bwog.com

Upcoming Events

  • View the calendar of campus events!

  • View the Bucket List

  • View Where Art Thou

Lost and Found

  • Lost: Columbia ID (May 11 2012)

    Name: Emily Selinger, lost 5/10 somewhere at Senior Ball, gaslight, or 1020. ess2168@columbia.edu

  • Found: Blue iPod Nano (May 08 2012)

    Found in one of the couches in the Wallach Sky Lounge. Returned to Hartley Hospitality Desk.

  • Lost: Jacket and Scarf (May 03 2012)

    Dark blue-green plaid Old Navy jacket and green scarf. Misplaced in EC on April 30. If found, please email abc2160@columbia.edu. Thank you!

  • Lost: Phone Charger (Apr 28 2012)

    PointMobl Black Retractable Micro USB AC Phone Charger. Lost it in Hartley lounge. E-mail: nnamdi.nwaezeapu@gmail.com

  • Lost: Black High Sierra Backpack (Apr 26 2012)

    Lost a Black High Sierra backpack containing a white binder and a red pencil bag in Ferris Booth Dining Hall on Wednesday, April 25th, around 7:30 to 8pm. It was left on a chair in the second floor in a table around the middle of the room close to the staircase. If spotted someone taking it or found, please call immediately at 208-964-6780 or email rm2999@columbia.edu

  • Lost: Vis a Vis French Textbook (Apr 23 2012)

    Light blue, hardcover. Beginning Level. Lost last Tuesday in the Barnard 2nd floor women’s bathroom.

    If found, please contact jac2295@columbia.edu

  • Lost: Blackberry (Apr 22 2012)

    Lost a Blackberry Bold from Verizon Wireless at ADP on Saturday night. If found please email rsf2121@columbia.edu or call 601-994-3697. There will be a $$ reward!!

  • Lost: Flower Earrings & Mood Ring (Apr 18 2012)

    These were lost potentially on philosophy lawn on the evening of April 17th. The earrings are large silver flower cutouts and the mood ring is a blue band with small flowers inset. Both are old with a lot of sentimental value attached. Would greatly appreciate their return if found. Please contact on2139@columbia.edu/

    646-496-3613, will reward with home baked goods and eternal gratitude.

  • Lost: Droid Phone (Apr 18 2012)

    Droid II Phone without any particular markings. Possibly left at the street fair or in Math. Contact cw2453.

  • Lost: Grey Hamper (Apr 16 2012)

    I left my grey, cylindrical hamper in the Hartley laundry room and when I returned it was gone. I left it on the washing machine farthest from when you first walk in. If you have it, please return it, no questions asked. Email cgs2133@columbia.edu

  • Send us your notices of lost or found items!