Update: Victory at last! The 2014 Class Council has received permission to use the lion illustration on their shirts.
Sophomores in Columbia College are shirtless. They’ve been at Columbia for a year and a half, but still haven’t received any special “Class of 2014″ shirts from the Class of 2014 Class Council. Today, the Council explained why the shirts still haven’t arrived in a 900-word letter.
The upshot: Columbia bureaucracy (in this case, Columbia Athletics) is ridiculous. It turns out that Columbia students are not allowed to use any images or illustrations of lions except for the official lion illustration of Columbia Athletics. And this official Columbia Athletics lion may only be used by the Columbia Athletics department or to promote a Columbia Athletics event. Anything else is “brand dilution.”
For better or worse, the Council objected to this absurd policy, arguing instead that “the lion, although the mascot of Columbia Athletics, is also the mascot of our University as a whole.” They’ve pledged to continue the fight until the bitter end, even if they don’t ultimately succeed. They know that history will ultimately judge their cause to be right.
And that, Columbia College sophomores, is why you still haven’t received your class shirts.