Remember back in January, when Jerry Seinfeld was spotted filming at Tom’s? It turns out that he was making an ad for his web show Comedians in Cars Getting Coffee which aired last night during the Super Bowl. Hopefully this new exposure for Tom’s doesn’t lead to any more photo-happy tourists clogging up the intersection at Broadway and 112th or asking for tuna with cinnamon on top…

In case you were unable to see anything through your tears about that puppy that loves the horse or whatever, here’s the ad: